Data Prep: marketattribution

Preparation Code

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1	DATA mycas.customer_journey;
2	INPUT customer_id $ time channel $ section conversion;
3	DATALINES;
4	C1 1 Organic_Search 1 0
5	C1 2 Social_Media 1 0
6	C1 3 Email 1 1
7	C2 1 Paid_Search 1 0
8	C2 2 Display_Ad 1 1
9	C3 1 Direct 1 1
10	C4 1 Social_Media 1 0
11	C4 2 Social_Media 1 0
12	C4 3 Email 1 0
13	C4 4 Paid_Search 1 1
14	C5 1 Email 1 1
15	;
16	RUN;

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marketattribution marketattribution En cours
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