Which parameters are required to run the marketattribution action?

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Réponse

The required parameters are 'table' to specify the input data, 'channel' to define the channel variable, 'section' to identify the observation section, and 'time' to set the temporal order of observations.
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marketattribution

marketattribution

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Other questions about marketattribution
What is the function of the 'nchannel' parameter? What is the primary purpose of the marketattribution action? What does the 'halflife' parameter control? What are the main output tables that can be generated by this action? How is the input data specified for this action?
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